Pengaruh Halal Brand Image terhadap Purchase Intention dalam Industri Restoran Waralaba di Indonesia
DOI:
https://doi.org/10.31004/jptam.v7i3.11858Keywords:
Altruisme, Kewajiban Moral, Informasi Elektronik dari Mulut Ke Mulut, Citra Merek Halal, Niat MembeliAbstract
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