Konsekuensi Place Dependence pada Dieng Plateau

Authors

  • Karenindya Puspitasari Indriasto Universitas Trisakti Jakarta, Indonesia
  • Mufhny Nuraeni Universitas Trisakti Jakarta, Indonesia
  • Nabila Andriani Universitas Trisakti Jakarta, Indonesia
  • Fatik Rahayu Universitas Trisakti Jakarta, Indonesia

DOI:

https://doi.org/10.31004/jptam.v8i1.14202

Keywords:

Place Identity, Place Dependence, Word Of Mouth

Abstract

Tujuan dari penelitian ini adalah menganalisa pengaruh positif dari Place Dependence dan Place Identity terhadap Word Of Mouth. Teknik pengambilan sampel dalam penelitian ini menggunakan “purposive sampling” dengan kriteria responden adalah individu yang pernah berkunjung ke Dieng Plateau. Penelitian ini menggunakan data primer yang diperoleh melalui penyebaran kuisioner yang disebar kepada 200 responden. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh positif Place Dependence terhadap Place Identity dan Word Of Mouth tetapi tidak terdapat pengaruh positif antara Place Identity terhadap Word Of Mouth

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Published

18-03-2024

How to Cite

Indriasto, K. P., Nuraeni, M., Andriani, N., & Rahayu, F. (2024). Konsekuensi Place Dependence pada Dieng Plateau. Jurnal Pendidikan Tambusai, 8(1), 11990–12002. https://doi.org/10.31004/jptam.v8i1.14202

Issue

Vol. 8 No. 1 (2024): April 2024

Section

Articles of Research

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