Tanggung Jawab Pelaku Usaha yang Mengiklankan Produk Barang dan Jasa Secara Menyesatkan di Media Sosial
Keywords:
Hak, Konsumen, PerlindunganAbstract
Di era digital, media sosial menjadi platform penting bagi bisnis, namun risiko iklan menyesatkan meningkat. Penelitian hukum normatif mengkaji perlindungan konsumen dan tanggung jawab pelaku usaha. Undang-Undang Perlindungan Konsumen Nomor 8 Tahun 1999 dan Undang-Undang Informasi dan Transaksi Elektronik Nomor 19 Tahun 2016 melindungi konsumen dari informasi menyesatkan. Pelaku usaha dapat menghadapi sanksi administratif, perdata, dan pidana. Konsumen berhak menuntut melalui berbagai jalur hukum.
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